top of page

What Does Online Accessibility Look Like?

What Is ALT Text?

ALT text, short for alternative text, plays a crucial role in making photos and visual content accessible to individuals who are blind or partially sighted. It is a textual description that provides a concise and accurate representation of the image.

Inclusivity and accessibility are paramount in today's digital landscape, and ALT text helps ensure that everyone can fully engage with visual content. By providing descriptions of images, ALT text enables blind and partially sighted individuals to understand the context and meaning conveyed through visuals.

Not only does ALT text enhance inclusivity, but it also improves search engine optimization (SEO) by providing relevant information about the image. Search engines rely on ALT text to understand the content of an image when indexing web pages.

Social media platforms also support the use of ALT text, enabling users to add descriptions to their images. This feature allows individuals with visual impairments to access and comprehend visual content shared on social media platforms.

In summary, ALT text is a vital component of creating an inclusive online environment. By adding accurate descriptions to images, we can ensure that everyone has equal access to information and experiences across various digital platforms.


What Are Image Descriptions?

Image descriptions are crucial components of social media posts, websites, and SEO strategies. They provide a concise and detailed explanation of the visual content, ensuring that individuals who are blind or partially sighted can fully comprehend the context.

In the realm of social media, image descriptions enable inclusivity by allowing everyone to engage with visual content. By providing accurate and informative descriptions, users with visual impairments can participate in discussions and understand the intended message.

Moreover, image descriptions play a vital role in enhancing website accessibility. When incorporated into long-form content or alt text for images, they offer valuable details about visuals that may not be apparent to those who cannot see them directly.

From an SEO standpoint, properly crafted image descriptions contribute to improved search engine rankings. Search engines rely on textual information to understand the relevance of images within web pages. By incorporating relevant keywords and descriptive language into image descriptions, websites can enhance their visibility in search results.

In summary, image descriptions are essential tools for fostering inclusivity on social media platforms, improving website accessibility for all users, and optimizing SEO efforts through detailed explanations of visual content.


Do you use ALT Text or image descriptions on your social media posts or website? If not, why? If you do, has it been beneficial to your SEO ranking, and enhanced the number of visits to your website? I would love to discuss this further in the forum! Feel free to create a post and lets discuss!

Recent Posts

See All
bottom of page